In the pursuit of success, DXN ensures its social obligations are not neglected. In its commitment towards community development, social groups and learning institutions have been warmly welcomed to the DXN farm and factory for educational and research studies. Since DXN’s inception, there have been various formal visitations to the DXN farm and factory at Bukit Wang, Jitra, Kedah from universities, schools and government Ministries.
Under the Program Kecemerlangan Industri Negeri Kedah, which was organized by the Food Safety & Quality Division, MOH Kedah, DXN had the privilege of serving as a role model of a food industry company that complies to all GMP requirements. DXN’s facilities that comply to GMP were shown as an example during the plant tour.
Over the years, DXN has also conducted several charitable programs through its sponsoring of DXN Care activities to orphanages and old folk homes, goodwill advertisements and direct donations to various charitable organizations such as the International Buddhist College, Thailand, and so on. Through DXN’s Night Blindness Project in Pakistan, DXN has aided in providing relief and better quality of life to children suffering from night blindness.
Vigorous donation drives are enthusiastically organized during natural disasters such as floods, typhoons, earthquakes, and so on. One example is the donation drive during the recent Nepal Earthquake in 2015.
DXN utilizes the concept of One-To-One donation, which means DXN will match the donation received from DXN members, thus doubling the overall amount of donation. This ensures maximum effort is made to collect as much as possible to help the victims.
DXN practices humility in its social obligations. There is no major publicity such as media coverage for its charitable programs to gain recognization for the company. DXN’s aim is only to give a helping hand to those in need.
On August 17th 2018, DXN showed its continuous commitment to Corporate Social Responsibility (CSR) by successfully hosting a blood donation drive at its Stargate Office, in Alor Setar, Kedah. This social responsibility initiative was jointly organized by DXN and Hospital Jitra, Kedah, whose team of medical experts ensured the drive was operated in a safe and hygienic way. All DXN employees were encouraged to donate blood during this drive. Overall, a total of 40 bags of blood were collected at the conclusion of the event, and will be used by the hospital to replenish their blood bank stock and to save the life of the patients in need. The blood donation campaign is part of DXN’s CSR agenda, in the pursuit of enhancing the company’s devotion to creating a healthier life for the local community.
With the success of the previous blood donation campaign, another blood donation drive, with support from Hospital Jitra, Kedah, was organized on 15 March 2019 at the Stargate Office, in Alor Setar, Kedah. The event was held on a larger scale with the drive not only being opened to staff and distributors, but also opened to the public. People from all walks of life, DXN’s management team, staff from the DXN Stargate office and the DXN Farm and Factory in Jitra, Kedah, DXN distributors, and the general public, came in droves to support the program. To show appreciation for the participants’ generosity and selflessness in wanting to help those in need, complimentary gifts of DXN products and a free burger from the adjoining establishment, DXN Cafe, was given to the donors. Overall 52 bags of blood were collected during this campaign. DXN’s next blood donation drive is tentatively planned for September 2019.
In 2020, DXN formed a partnership with IIMSAM, the United Nations’ Intergovernmental Institution for the use of the micro algae, Spirulina, to fight against malnutrition. As IIMSAM’s Goodwill Ambassador in Malaysia, DXN’s Founder and CEO, Datuk Dr. Lim Siow Jin, initiated the One Million Children Campaign for the free distribution of DXN Spirulina to help all under-privileged communities worldwide. The organisation is also involved in providing rehabilitation programs to help the lower income communities to be more self-reliant.
Covid-19 Crisis in India
The Covid-19 pandemic has devastated the world, affecting lives in terms of health and livelihood, but it hit India like a tsunami wave in April 2021, with almost 25 million cases and over 274 thousand deaths as of 17 May 2021.
In an effort to help and support India in their covid-19 crisis, DXN contributed life-saving essential equipment such as Oxygen Concentrators and other vital items such as Masks, PPE kits, Glasses, etc. DXN’s Founder and CEO, Datuk Dr. Lim Siow Jin released a statement with regard to this humanitarian activity, “We sincerely express our gratitude to the government for the extreme support in executing this process. We also want to mention and thank the Customs Department and Nodal Department for the tax waiver of IGST for extensively supporting our donation activity.”